Announcing the new Meridian Discord Community! 👾 Meridian is an open-source MMM (marketing mix model) that provides innovative solutions to key measurement challenges. Join the community to learn from Meridian experts, share best practices with other users, and connect in real time during live streams. We're kicking things off with a live Q&A with our product team to cover what's new with Meridian. 🗓️ Sept 11, 2025 ⏰ 12:00 PM ET / 9:00 AM PT Join the community and save the livestream date here: https://lnkd.in/d9ZfN_8k
Google Analytics
Technology, Information and Internet
Mountain View, California 555,969 followers
About us
Stay on top of your data game with the latest news and product updates on Google Analytics, Tag Manager, and, of course, the Google tag itself! Get the scoop at g.co/marketingplatform. Want to take your tagging skills to the next level? Deep dive into our newest Google Tagging Tutorials series! These easy-to-follow lessons will turn you from a tagging novice to a pro in no time. Check them out → https://bit.ly/4d7VfxR
- Website
-
g.co/marketingplatform
External link for Google Analytics
- Industry
- Technology, Information and Internet
- Company size
- 10,001+ employees
- Headquarters
- Mountain View, California
Updates
-
Google Analytics reposted this
#ThinkWeek2025 is here! Secure your spot before it's too late → https://goo.gle/4nbVs8l Don't miss out on these virtual sessions: 𝗧𝗵𝗶𝗻𝗸 𝗥𝗲𝘁𝗮𝗶𝗹 | September 10: Maximize success for this holiday season 𝗧𝗵𝗶𝗻𝗸 𝗟𝗲𝗮𝗱𝘀 | September 11: Generate high quality leads at scale Hear from: 🛍️ Courtney Rose | Imma Calvo | Jyotika Prasad | Nicky (Crane) Rettke | Jason Goldberg ✚ Aritzia | Boll & Branch | Walmart 📈 Gaurav Bhaya | John Nicoletti | Melissa Poulos | Brian Wieser, CFA | Evan Hanlon | Kelsey Robinson ✚ Paylocity | Toast
-
Q3 rewind 🔥 Let's round up the hottest Google Analytics updates to help you get more value from your data: 1. Unlock insights from GA data with Gemini 💡 We launched a Model Context Protocol (MCP) server so you can connect LLMs like Gemini directly to your GA data, which means you can answer multi-part questions and generate complex reports. Say goodbye to manual report-building and hello to automated data-driven strategies 👉 https://goo.gle/45qHXLt 2. Optimize your lead generation strategy 📈 Introducing 2 new default reports and 8 new suggested audiences to help you gain deeper insights into your leads and supercharge your lead generation goals 👉 https://goo.gle/3Hm6QPf 3. Get a complete view of your ad performance 📊 Now you can automatically import your Reddit Ads cost data directly into Google Analytics to see the full picture of your campaign ROI 👉 https://goo.gle/3HEJlAQ
-
Want to experiment with Google Analytics features and get business insights from real data, without reconfiguring anything in your personal property? Have fun in the GA sandbox 🏖️ The Google Analytics demo accounts contain real data from the Google Merchandise Store and the Flood-It! app. This gives you a safe, hands-on environment to learn new features and get business insights 👉 https://goo.gle/45V5mom
-
-
The first step to successful campaign tracking is ensuring your links are UTM-tagged to capture valuable audience data. But there’s a game-changer: connect GA to Google Ads, and the tagging work is done for you. ✨ https://goo.gle/45RpcAT
-
Google Analytics reposted this
What website actions are most important to the success of your business? 📮 Signing up for a newsletter 🛒 Adding an item to cart 🤑 Making a purchase You can track that in Google Analytics by marking it as a “key event!” From there, you’ll get valuable insights about which pages on your site drive the most desirable customer interactions — and more. Here are the benefits → https://goo.gle/3U6yimI Here’s how to get started → http://goo.gle/4oRD19U
-
-
Spice up September by challenging yourself or a colleague to a game of Google Analytics bingo ✍️ Explore capabilities in the tool, gain skills, and have fun while you’re at it. Another way to keep leveling up your Analytics game? Completing courses on Skillshop 👉 https://goo.gle/3HBbSHv
-
-
Managing lead generation, optimizing ad spend, and unlocking deeper audience insights in Google Analytics is just the start. Elevator, a Co-Warehousing Community, proves what’s possible when you combine the power of GA with smart integrations like Google Ads — and then mix in a YouTube strategy that lets you connect deeper with customers. ❤️
What was your “lightbulb moment?” 💡 For the founders of Elevator, a Co-Warehousing Community, it was realizing there had to be a better way for small businesses to get commercial space. Their strategic use of Google tools has helped them build a thriving community: 📈 Secured 15% of their 2024 members and a waitlist of 100+ for a new location with the help of Google Ads. 🏢 Attracted local businesses and helped boost their online presence with Google Business Profile. 🔍 Optimized their marketing spend by learning more about their audience with Google Analytics. 📺 Offered virtual tours and shared community success stories via YouTube. 🤝 Kept their team connected and collaborative with Google Workspace. Elevator's journey is a powerful example of how a comprehensive digital strategy can build and scale a mission-driven business. Learn more in their full story: https://goo.gle/45z5rxX
-
-
We’re bringing you a new way to view your Google Ads performance over time! Have you spotted the Conversion performance report (beta)? 👀 It’s gradually rolling out across GA properties. This new pre-made detail report will let you segment by channel group to analyze your Ads conversion performance. See what’s coming: https://goo.gle/4oehmbK
-
Is your marketing budget being spent in the right places? Your Google Analytics Acquisition reports can help you find out. They help you pinpoint which channels—like organic search, paid ads, or social media—are driving the most valuable traffic. https://goo.gle/40ZzfRH
-