When it comes to Google products, you have questions. And we have answers – based on the Google News Initiative’s work with thousands of news publishers around the world. Check out our tips on getting the most from Google Search, Google Ads, Google Analytics, YouTube, and other products as a news organization. 🔍 Search - https://goo.gle/4dGBJrw 📊 Analytics - https://goo.gle/484K3QU ▶️ YouTube - https://goo.gle/3NctR6u 💲 Ads Products - https://goo.gle/3XTHWKR #journalism #AI #growthmarketing
Google News Initiative
Online Audio and Video Media
Mountain View, CA 64,489 followers
Partnering with journalists and publishers to build a stronger future for news.
About us
Partnering with journalists and publishers to build a stronger future for news.
- Website
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http://g.co/newsinitiative
External link for Google News Initiative
- Industry
- Online Audio and Video Media
- Company size
- 10,001+ employees
- Headquarters
- Mountain View, CA
- Specialties
- journalism, media, marketing, subscriptions, AI, and content creators
Updates
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The wait is over! Google has officially launched the #GoogleTrends API in alpha. Get ready to programmatically access 5 years of search data and unlock powerful insights. This is a must-have tool for any developer, journalist, or marketer. Apply to be an alpha tester and get a first look: https://goo.gle/3IQXMSO
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📆 The #JournalismAI Festival, supported by the Google News Initiative, brings together journalists, editors, and media leaders to explore how artificial intelligence is transforming newsrooms worldwide. Join us this November. Learn more ▶️ https://goo.gle/4nTnK7Y #journalism Polis LSE
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Google News Initiative reposted this
Earlier this year, at WAN-IFRA’s 76th World News Media Congress in Krakow, we announced the Global News Gaps Project. The initiative is focused on elevating engagement with emerging news providers providing quality journalism on important - often underserved - topics and communities. Since then, we’ve been delighted to receive more than 1500+ applications from digital native news organizations and news creators across the world. We’ve also been connecting with partners across the news industry who can help us provide additional value for the 300 participants that will be selected for the project. Today, we are excited to welcome The Associated Press to the Global News Gaps Project. The Associated Press, a global, independent news organization dedicated to factual reporting, is joining the initiative to provide a substantial number of selected partners with one year of access to AP content and training offerings. The packages will provide a range of AP content, including access to AP text, photos, video and audio services and world-class trainings from the AP's staff. To give digital natives and news creators interested in this offering an opportunity to apply, we’ll be extending the application deadline to September 8th. You can find the application form here: https://lnkd.in/esG4eW6y In addition to eligibility to receive an AP content package, publishers will also receive strategy consultations from FT Strategies and product trainings on Google tools. They will also be eligible to receive 2 years of membership in WAN-IFRA, the World Association of News Publishers, and be eligible for funding to support lighthouse projects focused on addressing news gaps. A huge thank you to all who made this collaboration possible, including Kristin Heitmann, Sara Trohanis, Ivett Chicas, Irlinta Mavromati, Sharen Phillips, Miki, Jaffer Zaidi, and many others.
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FT Strategies, supported by the Google News Initiative, is pleased to share the latest report from their 2024 AI Launchpad program. This comprehensive report showcases how 15 publishers from across EMEA are turning early AI experiments into tangible products that improve content accessibility, streamline newsroom operations and transform audience experiences. Highlights include: ▪️A pioneering Arabic-language chatbot providing access to 3 million archived articles ▪️An in-house chatbot achieving a success rate of 91% in responding to queries ▪️AI-generated headlines improving SEO and better targeting for various traffic sources ▪️Average engagement time per session doubling for an Italian publisher through AI-driven personalised content recommendations Learn more ▶️ https://goo.gle/4lZx8pv #AIinNews #GenerativeAI #NewsroomInnovation
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📆 We are coming to Türkiye! The Google News Initiative is running a series of online and in person AI and digital skills product trainings for Turkish Journalists and Media Professionals in the industry. As part of our goal of supporting news organisations with their digital transformation journeys; these sessions will help participants identify opportunities for digital growth and bring the latest AI-powered technology to the forefront of discussions. Sign up here https://goo.gle/4l7vP6t
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Explore expert insights and curated content from The Atlantic, The Economist, and more with these featured collections in NotebookLM. https://goo.gle/3ILJoLk
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We're incredibly excited to announce the first cohort for the Google News Initiative Growth Catalyst Program! This initiative is designed to help already successful news organizations achieve significant growth by providing funding and operational support to enable expansion. Our goal is to "raise the ceiling" for excellent news organizations with clear expansion plans, particularly those looking to expand geographically into underserved communities and news deserts. We were truly overwhelmed by the response to this program. To all who applied, thank you for sharing your vision and dedication with us. Your commitment to impactful journalism is truly inspiring. We're thrilled to share the selected organizations for this inaugural cohort: Capital B, Cardinal News, Community Impact, El Tímpano, Honolulu Civil Beat, Johnson County Post, Lookout Local, Montana Free Press, Richland Source, Richmondside, San José Spotlight, Shaw Local, The Record Community News Group, The Sacramento Observer We're excited to support these outstanding organizations with growth funds and a year of growth coaching from Blue Engine Collaborative as they take their next leap forward in serving their communities. Stay tuned for updates on their progress! https://goo.gle/4lLFUr9
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📆 Apply for the Google News Initiative AI Skills Academy! This transformative program, launched by Google in academic partnership with the Indian Institute of Mass Communication, Delhi and training support from How India Lives, is designed to empower newsrooms and media educators in India with foundational AI literacy and practical application of Google AI tools to enhance news gathering, research, production and distribution. HIGHLIGHTS: ✅ 10-week hybrid training tailored for news use cases ✅ Hands-on use of #NotebookLM, #Gemini, #AIStudio ✅ Personalised mentoring and problem solving Ready to level up your AI game? The last date to sign up is August 14, 2025. Apply here: https://goo.gle/478GL0m Learn more about the GNI AI Skills Academy: https://goo.gle/4mnxNkh
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Portuguese daily newspaper Público once had trouble reaching younger audiences. Here’s a 3-step summary of how they diversified their reader base and content over the past 10+ years: ✅ Step 1: In 2011, Público launched P3, a news site targeted at younger readers. P3 speaks directly to readers (addressing them as “you”) and covers news on climate change, LGBTQ rights, and other topics important to millennials and Gen Z. ✅ Step 2: In 2019, Público launched Megafone, an op-ed section within P3 to solicit reader articles, photos, and videos. P3’s younger reader base loved having a voice: 30% of the site’s traffic now comes from Megafone. ✅ Step 3: Público streamlined Megafone’s email-based article submission and review process. They worked with GNI to launch Mega Megafone in April 2023, an online submission tool that guides people through the publishing process, all while saving staff time. Since its April launch, Mega Megafone has received nearly 500 reader articles, with 32 getting published each month. Mega Megafone also brought an uptick in new subscriptions, with visitors spending more time reading each article. Get the full story on Público’s work with GNI here: https://goo.gle/43GU6d6
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