How to track key website actions with Google Analytics

𝐈𝐧 𝐝𝐢𝐠𝐢𝐭𝐚𝐥 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠, 𝐝𝐚𝐭𝐚 𝐢𝐬 𝐞𝐯𝐞𝐫𝐲𝐰𝐡𝐞𝐫𝐞. 𝐁𝐮𝐭 𝐜𝐡𝐚𝐬𝐢𝐧𝐠 𝐭𝐡𝐞 𝐰𝐫𝐨𝐧𝐠 𝐧𝐮𝐦𝐛𝐞𝐫𝐬? 𝐀 𝐭𝐫𝐚𝐩. Here are 3 metrics you must track: ✅ Engagement Rate ✅ Conversion Rate ✅ Customer Lifetime Value 𝐅𝐨𝐜𝐮𝐬 𝐨𝐧 𝐭𝐡𝐞𝐬𝐞, 𝐚𝐧𝐝 𝐲𝐨𝐮’𝐥𝐥 𝐦𝐨𝐯𝐞 𝐟𝐫𝐨𝐦 𝐯𝐚𝐧𝐢𝐭𝐲 𝐧𝐮𝐦𝐛𝐞𝐫𝐬 𝐭𝐨 𝐫𝐞𝐚𝐥 𝐠𝐫𝐨𝐰𝐭𝐡. 📊 #DigitalMarketing #GrowthMarketing #SocialMediaTips #MarketingInsights #DataDriven

Ever feel lost in a sea of marketing metrics? 📊 You're not alone! The key isn't tracking EVERYTHING - it's measuring what matters for YOUR business. Start with these 3 essentials: • Conversion rate (are people taking action?) • Customer acquisition cost (what's it costing you?) • Customer lifetime value (is it worth it long-term?) Remember: data should inform decisions, not cause headaches! What metric matters most to your business right now? Ready to build a measurement framework that actually drives growth? Let's chat about what metrics matter for your business. Book a free strategy call at https://lnkd.in/e-PUjPR7 #marketingmetrics #ROI #datadriven #businessgrowth #digitalmarketing #measurewhatmatters

Ever feel lost in a sea of marketing metrics? 📊 You're not alone! The key isn't tracking EVERYTHING - it's measuring what matters for YOUR business. Start with these 3 essentials: • Conversion rate (are people taking action?) • Customer acquisition cost (what's it costing you?) • Customer lifetime value (is it worth it long-term?) Remember: data should inform decisions, not cause headaches! What metric matters most to your business right now? Ready to build a measurement framework that actually drives growth? Let's chat about what metrics matter for your business. Book a free strategy call at https://lnkd.in/endHe7z5 #marketingmetrics #ROI #datadriven #businessgrowth #digitalmarketing #measurewhatmatters

Boost your business with a Google Business listing! Here's how it can benefit you: 1️⃣ Enhanced Visibility. 2️⃣ Improved SEO. 3️⃣ Customer Engagement. 4️⃣ Trust and Credibility. 5️⃣ Analytics. #GoogleBusiness #GrowYourBusiness #LocalBusiness #SmallBusiness #BusinessListing

“Where Are Your Best Customers Actually Coming From?” Spoiler: Google Analytics doesn’t know. If you're not running a structured customer attribution survey, you're guessing—no matter how many dashboards you check. In our latest post, I break down exactly how to design and run a survey that pairs with your existing attribution to reveal what’s really driving your revenue. 📥 Stop wasting budget. Start tracking what works. 👉 Full guide here: https://lnkd.in/gNWV5CGM #DTC #AttributionSurvey #MarketingROI #GrowthStrategy

Google just made Customer Match lists a total game changer - especially for SMBs. 👀 As Rob E. highlighted in his post below, Customer Match can transform your campaigns - as long as you have the data to use it properly. So, why all the hype now? Google Ads recently reduced their minimum Customer Match size from 1000 to 100 - meaning SMBs, or anyone struggling with match rates, can finally tap into Customer Match to: - Target more precisely - Personalize messaging - Maximize every ad dollar 👇 Read our Customer Match guide via the link in the comments to learn how to make your data work for you. Big thanks to Rob E., Sophie Logan, and MD Sallauddin for their expert tips & insights mentioned in the guide 💪

Still paying for reverse-IP and buyer-intent data? Still getting ghosted? We show you how to engage your ENTIRE market — weekly. Without ads. Without cold calls. Without chasing. 👉 https://lnkd.in/e5p7satG #TAMStrategy #SalesTransformation #NoMoreFunnels #DigitalSelling #B2BLeadership

Still relying on guesswork to improve customer support? 🎯 Your enterprise search bar is more than a query box—it's a goldmine of user behavior, content gaps, and agent struggles. But without search analytics, you’re flying blind. From top queries and click-through rates to case deflection insights—analytics unlocks smarter, faster, and more personalized support. Learn how enterprise search analytics can turn data into action. 👉 Read the full blog: https://lnkd.in/gswQnhrx #EnterpriseSearch #CognitiveSearch #CustomerSupport #SearchUnify

Great insights! SearchUnify’s analytics make it easy to turn search data into actionable improvements. I’ve seen firsthand how it helps pinpoint knowledge gaps, fine-tune keywords, content, and intent, optimize top searches, and fuel continuous improvement through the KCS Evolve Loop. Its ability to unify data across platforms, track user behavior, and deliver advanced analytics makes it a powerful engine for refining content strategy and boosting self-service success.

🔍 Want to know exactly how your website performs—minute by minute? Real-time dashboards give you instant insight into key metrics like traffic, bounce rates, and conversion funnels. Instead of waiting days for reports, you can spot trends, fix issues, and capitalize on opportunities as they happen. For example, one client saw a 20% boost in conversions simply by adjusting their campaigns based on real-time visitor data. Here’s why you should care: 1️⃣ Immediate problem detection saves you time and money. 2️⃣ Data-driven decisions become easier and faster. 3️⃣ Your team stays aligned with live updates everyone can access. Ready to make your website work smarter, not harder? How are you currently tracking your site’s performance? Share your method or challenges below! 👇 #WebAnalytics #RealTimeData #DigitalMarketing #AIautomation #WebsitePerformance #DataDriven