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ZoomInfo (NASDAQ: GTM) is the go-to-market platform that helps businesses find, acquire and grow their customers. ZoomInfo delivers accurate, real-time data, insights, and technology to more than 35,000 companies worldwide. Businesses use our data and platform to increase efficiency, align sales and marketing teams, and consolidate technology stacks. We are a recognized leader in data privacy, with industry-leading GDPR and CCPA compliance and numerous data security and privacy certifications. For more information about how ZoomInfo helps customers unlock insights, engage customers, and win faster visit: www.zoominfo.com Specialties: GTM platform, GTM strategy, sales intelligence, conversation intelligence, marketing intelligence, sales engagement, contact data, intent data, lead generation, improved prospecting, business information, business contacts, account-based marketing (ABM), data accuracy, database hygiene, and data orchestration.
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The B2B inbox is crowded. 📨 But the companies that stand out? They show up exactly when it matters. Eric Olson, CMO at Cority, calls these “marketable moments.” It’s not just about being seen. It’s about being meaningful at the right time: • Macro moments: engaging the market during major shifts or disruptions • Micro moments – connecting with a buyer right at the point of frustration with a solution that matters The strategy is simple but powerful: put the customer at the center, deliver real value, and create moments that resonate.
Shortening the sales cycle starts with smarter go-to-market execution. Jeremy M., Senior Director of Marketing Operations at Impartner Software, is focused on one thing: reaching the right person with the right message at the right time. GTM Studio is designed to make that vision a reality by unifying data, surfacing predictive insights, and recommending next‑best actions—so moments aren’t missed and cycles can shrink. Ready to see GTM Studio in action? Join the waitlist: bit.ly/47UWctF
Behind every great go-to-market strategy is an even greater team. ZoomInfo board member Alison Gleeson says the #1 job of a leader is to develop their people. The second? Retain and attract great talent. That means asking yourself: • How am I helping my team grow? • Am I taking full accountability for their development? • What am I doing to keep top talent engaged? Because hiring is expensive. Retention builds momentum. And great leaders know their people are the foundation of every go-to-market strategy.
Heading to Dreamforce in October? Join ZoomInfo and discover how to turn AI into real, measurable impact across your go-to-market teams. Here’s where you’ll find us: 📍 GTM Lounge at The W Hotel – Meet Founder & CEO Henry Schuck and our executive team for focused (but highly limited) 1:1 conversations 📍 Booth #347 – See our Agentforce integration and watch real-world Agentic AI in action 🥂 Welcome Party at TRACE (W Hotel) – Pick up your badge, then join us on Oct 13 for drinks, canapés, and great conversation with fellow Dreamforce attendees RSVP here: bit.ly/3W1WhnS
AI is quickly becoming every marketer’s most valuable teammate. 🤝 And it’s not just about automating tasks. The real power of AI is how it helps people work smarter, faster, and more creatively every day. Eric Olson, CMO at Cority, shares how his team is building AI into daily workflows to: ✔️ Refine messaging in real time ✔️ Improve targeting and outreach ✔️ Accelerate learning on the job Watch the clip. 👇
From messy data to meaningful customer segments. Ryan Sigurdson, Head of Sales Analytics at Wayfair, shares how his team rebuilt office-category segments using ZoomInfo's company hierarchy data. By aligning models to real buying groups, they were able to run brand campaigns that connect with customers based on current priorities — not just past purchases.
Acquisitions. Office moves. Layoffs. Every company news event creates a buying window if you move fast enough. Our latest newsletter shares the complete playbook: → Automated triggers for news signals → Proven message templates → How to reach new buying groups instantly Plus: Pipeline opportunities from our database and the latest in AI. Ready to turn news into revenue? Read now 👇
Want to accelerate pipeline with more precision and less guesswork? It all starts with better data—and knowing how to use it. Join ZoomInfo and the American Marketing Association on September 24th at 1 PM ET for a live webinar where we’ll show you how to turn insights into action. You’ll learn: ✔️ How to combine data types to pinpoint ideal prospects ✔️ Tips for personalizing outreach at scale ✔️ Real examples of data-driven targeting that converts ✔️ Strategies for identifying buying signals before your competitors 🎙️ Featuring: Deeksha T., VP of Growth & Optimization, and Kyle Cook, Director of Data Analytics Register now: bit.ly/3Vn4UJx