OBERLAND

CSO Kate Charles kicked off NYC Climate Week with Paul Polman & members of IMAGINE, the global leadership community for sustainability impact!

In the spirit of NYC Climate Week 🌎 We’re reflecting on our time at the IMAGINE cohort at Oxford where leaders from across the globe gather to work toward sustainability solutions, rooted in the private sector.

More moments from CEO Drew Train + Author Lola Bakare's workshop at Fast Company Innovation Fest last week! 🚨If Your Brand Isn’t Awake, It’s Dead 🚨 Authentic social impact can lead to commercial success if done right. ✅ Attendees walked away with a playbook to re-ignite their creative and win big in an era where meaningful marketing is a competitive edge. 📈   Responsible marketing isn’t just a trend, it can protect brand equity, earn trust, and build loyalty in a market where consumers demand more. 👆

What happens when a beauty brand teams up with an agency unafraid to turn corporate data into a cultural wake-up call… You get E.L.F. BEAUTY + OBERLAND, the duo behind So Many Dicks—a provocative campaign that exposed more men named Dick on U.S. boards than entire groups of underrepresented people. By doubling down on diversity when others pulled back, they proved bravery means pushing uncomfortable truths into the spotlight—and turning them into action. Join us at Brave Brands on Monday, October 6th, to celebrate this year’s boldest collaborations at the opening luncheon of Advertising Week. https://lnkd.in/eZrdFsZM

And they keep coming!!! 10 more women are being sent to Blackweek, this time thanks to our great friends at OBERLAND. They've invested in sending 1- women to Blackweek, proving again that when brands choose action over words, doors open adn futures shift. Every ticket is a chance for someone impacted by DEI cutbacks to be seen, heard, and included in the rooms that will shape what's next. Wer're grateful. We're inspired. And we can't wait to welcome these 10 winners to NYC, Oct 6-9. The winners are listed in the comments. Each winner will receive an email with their ticket, within the next 24-48 hours.

CEO Drew Train & Author Lola Bakare at the Fast Company Innovation Fest in NYC today leading a Workshop about responsible marketing done right! Hot Take (Aways): 🔥 ✅ Responsible marketers solve problems and tell brand stories effectively. 📖 ✅ It’s not about jumping on every trend, it’s about finding opportunities for brands to make real change. 🔍 ✅ Not only is purpose marketing the informed thing to do, but it can drive sales without even mentioning a product. #FCFestival

📢 The government is trying to tell businesses who they can hire and how they should lead. If you believe in fair workplaces, running your business your way, and in standing up for what’s right, you’re not alone. Add your organization to our amicus brief. Let’s protect our power together! Learn more and join here: http://bit.ly/45oPhqE #WeSignAtDawn #CourageisContagious

Big News at OBERLAND! 📰✨ We’re thrilled to announce Monica Taylor has been promoted to Executive Creative Director! Monica’s career is nothing short of iconic. Check out her impressive check list of creative work + wins: Led creative for Target & Starbucks at Wieden + Kennedy, where she also led the team that revitalized Old Spice. Earned a Cannes Grand Prix & multiple Lions for Nike Brand with “Tag” and the “Play” positioning. Cemented a place on many “Top Ten of All Time” lists with her Monster.com Superbowl spot for MullenLowe. Since joining OBERLAND, Monica has continued to raise the bar as Group Creative Director of the agency portfolio, most notably for Michaels Stores and e.l.f. Beauty, which won a Silver Lion at Cannes for its "So Many Dicks" campaign this past summer. Please join us in celebrating Monica and her new role at OBERLAND. Here’s to shaping the next era of fearless, culture-making work!

CEO Drew Train sat down with Lauren Douglass on Humans & Brands Podcast this month to talk purpose in 2025. Listen as you pack for the long weekend! 💡Drew gets real about: ✅ Why indie agencies are thriving. 📈 ✅ Extractive v. Constructive capitalism. 🤝 ✅ How holding companies have lost creativity in favor of driving margins. 📝 Listen here: https://lnkd.in/ddr4UQey