Regional Performance Manager (RPM) | Houston

Description

As a Regional Performance Manager (RPM), you are the front-line partner to our dealership clients. Your mission is to build trusted relationships, ensure measurable ROI from their digital marketing, and uncover opportunities that help them grow their business. You’ll turn data into strategy, deliver actionable insights, and guide dealerships toward long-term success.

This is a full-time, remote field position requiring 25–30% travel within your assigned region (and nationally as needed). Candidates must reside in the continental U.S. near a major metro airport.

NOTE: We have multiple city/region postings for this position but there is only 1 RPM position available. Please apply to ONLY 1 RPM listing in the city or region that you must closely reside. Thank you.

Key Responsibilities

Client Success & Relationship Management

• Act as the primary point of contact for your 50-60 dealerships, delivering a high-touch, white-glove service with strategic guidance.
• Conduct regular performance reviews and strategy sessions at a cadence aligned with each client’s preferences, presenting insights and recommendations that tie marketing results to business outcomes.
• Build trusted relationships with key dealership decision-makers, seeking opportunities to strengthen and expand relationships.
• Serve as a partner to clients by providing actionable recommendations beyond marketing (e.g. website optimizations, lead handling improvements, inventory strategy).
  
  

Growth & Retention

• Proactively monitor account health and performance indicators to identify potential churn risks and implement solutions.
• Identify and execute opportunities for account expansion, including upsells, referrals, and adoption of new products and services.
• Partner with internal teams to ensure smooth onboarding, campaign launches, and adoption of new features or product releases.
  
  

Data-Driven Insights & Reporting

• Analyze account performance data, translating it into clear, actionable insights that dealers can implement.
• Benchmark performance against industry standards and internal targets to optimize results across new, used, and service departments.
• Share insights and trends with internal teams to influence product development and process improvements.
  
  

Collaboration & Internal Communication

• Partner closely with Account Technicians, Performance, and Data teams to ensure campaigns follow best practices and deliver strong results.
• Maintain proactive communication with internal stakeholders on account health, opportunities, and risks.
• Escalate complex issues to the Director and collaborate on resolution strategies.
  
  

Who You Are

• A relationship builder who thrives on connecting with clients and solving problems.
• A business-minded consultant who understands how marketing impacts revenue, inventory turn, and dealership operations.
• A data-driven thinker who can turn numbers into compelling stories and actions.
• A proactive self-starter who identifies opportunities for growth and resolves risks before they escalate.
• A collaborative teammate who works seamlessly with cross-functional partners to deliver results.
• Adaptable, resilient, and energized by a fast-paced, ever-changing automotive industry.
• Passionate about helping dealerships grow and succeed.
  
  

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Requirements

• Education: Bachelor’s degree in Marketing, Advertising, Communications, Business, or related field, preferred
  
  

Experience

• Automotive industry or marketing experience, required
• 5+ years in automotive, digital marketing, or customer success (agency or in-house), required
• Proven experience building and managing client relationships at the executive level (GMs, Dealer Principals)
• Familiarity with dealership operations and key metrics (sales process, lead handling, inventory management)
  
  

Skills

• Strong consultative communication and presentation skills: able to influence decision-makers and lead strategic conversations
• Analytical rigor with ability to interpret performance data, attribution models, and ROI
• Comfortable with GA4, reporting dashboards, and digital advertising platforms (Google Ads, Bing, Meta), preferred
• Highly organized and able to manage multiple accounts, priorities, and deliverables independently
• Professional, polished, and credible: able to represent Foundation Direct in executive settings
• Maintain and retain 50-60 accounts
  
  

Travel

• 25–30% travel within the region and nationally, as needed
  
  

Key Success Metrics

• High client retention and satisfaction across assigned accounts
• Portfolio growth through upsells, referrals, and expanded product adoption
• Timely, actionable performance reviews delivered to clients
• Strong internal collaboration and adherence to best practices
  
  

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Compensation & Benefits

Competitive salary commensurate with experience, plus a comprehensive benefits package including medical, dental, vision, 401(k) with matching, paid time off, and wellness programs.

Growth & Career Path

Successful RPMs have a clear path for advancement into Senior RPM or Regional Performance Director roles as the team and company continue to grow.

Next Steps!

If you are interested in this position and would like to be considered, please complete the ONLINE APPLICATION and be sure to include a current resume and cover letter. Based on the number of applicants received, we will only reach out to those candidates whose qualifications most closely meet the needs of the position. If you are selected to move forward in the recruiting process, you will be contacted by a member of Foundation’s team within the next 7-10 business days. Thank you and best of luck!

About Foundation Direct

Created by the founders of Google’s Automotive Retail Team, Foundation Direct provides a robust technology platform that empowers Automotive Dealers to take control of their digital advertising and “go direct” to the largest media partners (Google, YouTube, Meta, & BING). This automated digital solution drives true business outcomes and brings transparency into fees, reporting, and performance that are desperately needed within the industry.

While the company remains focused on prioritizing solutions that are best for the customer, Foundation Direct also promotes a culture that values diversity, equity, and inclusion. Employees are encouraged to share their opinions and have an opportunity to shape the strategy and products as the company evolves to meet the customer needs over time. The well-being and personal growth of employees remains top of mind within the leadership team.