🏆 Orchestra is honored to be on The PR Net 100 list 2025! The PR Net 100 list celebrates talent, innovation, and influence in the evolving agency world. We are proud to be recognized for our “ability to combine strategic insight, cultural relevance, and tangible results for clients while fostering an innovative internal environment.” At Orchestra, we lead with purpose, creativity, and most importantly, measurable results. In today’s fragmented media landscape, we help brands and organizations break through the noise by integrating people, platforms, and stories that stick. Read more here: https://lnkd.in/e7yHCgGs
Orchestra
Public Relations and Communications Services
New York, New York 6,342 followers
About us
Orchestra is a strategic communications and marketing company designed for today’s complex and fragmented world. We bring together 700+ people from respected founder-led agencies across communications, intelligence, strategy, marketing, storytelling, and public affairs. Client engagements are led by industry experts, who curate integrated, multi-disciplinary teams from across the whole company to solve the client’s challenge. Our strength lies in connecting the dots across industries, platforms, and audiences — and turning that orchestration into real-world influence and measurable results. Since 2022, Orchestra has acquired nine firms: BerlinRosen, Derris, Civitas Public Affairs Group, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for communications professionals, and Versus Media Group, a strategy-first political media team. Orchestra’s values both inform our client work and guide how we collaborate and hold ourselves accountable. Imagine What’s Possible: We cultivate curiosity through questioning, learning and innovating to tackle challenges in new ways. Make It Matter: We show up, add value and take ownership (even when we make a mistake). Say the Hard Thing: We give direct and constructive feedback. Work as a Team: We root for each other and find opportunities to win together.
- Website
-
http://orchestraco.com
External link for Orchestra
- Industry
- Public Relations and Communications Services
- Company size
- 501-1,000 employees
- Headquarters
- New York, New York
- Type
- Privately Held
- Specialties
- public relations, social media, content marketing, film making, graphic design, storytelling, media relations, crisis management, brand communications, marketing services, media training, speaking engagements + awards, corporate social responsibility, public affairs, and influencer marketing
Locations
-
Primary
Get directions
New York, New York, US
Employees at Orchestra
Updates
-
At Orchestra, we partnered with our client, Alstom, to bring the story of NextGen Acela—now the fastest train in the country—to the forefront. As we celebrate this launch, the NextGen Acela isn’t just about speed. It’s also a story of American manufacturing leadership. Behind every smooth ride is a major U.S. impact: ✅ 15,000+ jobs supported across the country ✅ 95% of components sourced domestically ✅ $87M invested in modernizing Alstom’s Hornell, NY facility We’re proud to have helped amplify Alstom’s voice with standout media coverage—from NPR (https://lnkd.in/e7UPMkgN) and Bloomberg News (https://lnkd.in/ehmKHqZC) to USA TODAY (https://lnkd.in/eg3H2APx) plus an exclusive feature on NBC News' TODAY (https://lnkd.in/eF3dKfG5).
-
-
👏Congrats to Valerie Berlin, Matt Tepper, and Loren Amor on being named to #PoliticsNY & amNewYork's 2025 Power Players in Public Relations & Lobbying list! “This list highlights the leaders of New York’s top PR and lobbying firms who have dedicated their careers to ensuring each of their clients receives optimal exposure across the City and State.” Valerie, Matt, and Loren of BerlinRosen, an Orchestra company, earned this honor for their leadership and dedication in guiding clients toward success across New York’s public and private sectors. Find the list here: https://lnkd.in/ePta9Syk
-
-
🏟️ Big news for our client, Washington Commanders: the team received the official green light to build a new football stadium! It will sit alongside a mixed-use development where RFK Stadium is being demolished. This milestone brings the Commanders back home to DC, while transforming the area into a vibrant destination for sports, entertainment, and community. https://lnkd.in/eeRDqJaK
-
-
🇳🇿We’re excited to share that Orchestra has been named the U.S. agency of record for Tourism New Zealand! In addition, we’re now also the North America PR agency of record for Baha Mar—the Nassau, Bahamas resort that encompasses three luxury hotels (Grand Hyatt Baha Mar, SLS Baha Mar, and Rosewood Baha Mar) along with its renowned restaurants and golf club. Led by Sara Joseph Noyes, EVP and Head of Travel & Lifestyle at BerlinRosen, our teams will tap into our integrated agency resources to elevate New Zealand from a bucket-list getaway to a must-visit destination beginning in 2026. Read more here: https://lnkd.in/e8yPSiHE
-
-
Orchestra reposted this
Managing Director at Inkhouse, an Orchestra Company, and Managing Director of B2B Technology at Orchestra.
Thrilled to see Orchestra client Underdog making bold moves — this Reuters piece just confirmed two major new C-suite hires, signaling that the company is doubling down on growth just as it rolls out event contracts across the major sports leagues. Congrats to new CFO Rishi Garg and Kimberly Pointer Corbett. Each brings deep strategic chops at exactly the moment Underdog begins expanding its footprint in event contracts, fantasy sports, and licensed betting. It’s especially exciting to see this momentum: projected revenue of $500M this year, emerging product lines, and a fast-expanding team. Big shout-out to everyone hustling over there. Onward and upward. https://lnkd.in/ezzMvEu3
-
🏆 Last night at the 77th Emmy Awards, Noah Wyle won Outstanding Lead Actor in a Drama Series for "The Pitt," wearing FIGS' first-ever custom tuxedo. FIGS is a health care apparel company (and a client of our Small Girls PR team)! His acceptance speech was a heartfelt nod to healthcare workers: "To everyone who's going on shift tonight or coming off shift, this is for you." https://lnkd.in/eTPWisqt
-
-
🎉 Congratulations to Maura Colleton Corbett, CEO and Founder of Glen Echo Group, LLC (an Orchestra Company), on being named one of Washingtonian Magazine’s 2025 Tech Titans! Maura is recognized as one of the most innovative and impactful leaders shaping the future of technology in Washington, D.C. This honor follows her earlier recognition as one of DC’s 500 Most Influential People of 2025. Read more here: https://lnkd.in/gKwXTiD7
-
✨ AI is reshaping search—and brand strategies need to evolve. To stay visible in this new era of Generative Engine Optimization (GEO), a unique POV matters more than ever. GEO prioritizes specificity and uniqueness, not generic, keyword-stuffed content. Having a distinct POV serves as a trust signal to readers. As AI-generated content becomes easier to spot, audiences and buyers are increasingly drawn to content that feels human, thoughtful, and intentional — the kind of content that AI can’t convincingly replicate. How are you creating owned content that stands out in the GEO-era? Explore more strategies from the experts at Inkhouse: Kalya (Kaley) Carpenter, Rachael Durant, Olivia G.: https://lnkd.in/eSEShFzv #GEO #SEO #GenerativeEngineOptimization #AI
-
-
Exciting client news for our Inkhouse team!
Congratulations to our clients Databricks, Cohesity, Tanium, Chainguard, and Forter on being named to this year’s Forbes Cloud 100 List, celebrating the top private cloud computing companies making major innovation in #AI today. See the full list here: https://bit.ly/4pb1Wpm
-