Aspire

The Aspire x Meta partnership just keeps getting better! Introducing Aspire’s new AI Instagram Discovery, powered by Meta 🚀 In our 2025 State of the Industry 2025, 70% of brands still claim finding the right creators is their biggest bottleneck. Now, instead of spending hours toggling endless filters, brands can use AI conversational search to instantly find the right creators: 🍝 Vegan foodie creators with 50K TikTok followers in New York? ✅ 💄 Beauty influencers with 15K Instagram followers with engagement above 5% ✅ We worked closely alongside the Meta product team for months to develop a simple, intuitive discovery experience - and then we went a layer deeper with our own AI on top. Brands can use: - Conversational AI Search: Instantly find creators with natural language queries - Trusted First-Party Authenticated Data: Trust detailed account-level information about a specific creator, including their audience demographics and average engagement rate. - Smart Filters and Lookalikes: Narrow results to surface similar creators based on their data. - New High-Intent Reels Metrics: Track critical engagement KPIs like hook rate and engagement rate to evaluate authenticity - Historical Brand Partnership Data: Evaluate creators based on verified brand collaboration history We’re so excited about the incredible adoption we’ve already seen with our brands, and we can’t wait for what comes next with our Meta partnerships! 📣See it in action: https://lnkd.in/gEFWDnhh

Think Facebook is dead? Think again. 👀 For certain audiences, Facebook Reels and Feed remain *premium* conversion drivers. Watch our full webinar on demand for more insights from our paid media experts: https://lnkd.in/gRcZHdJ4

Aspire.io Launches Next-Gen AI Tool to Transform Influencer Discovery on Instagram Aspire.io, the leading word-of-mouth commerce platform, has launched Aspire’s AI Instagram Discovery, created in close collaboration with Meta’s product team. Read More 👇 : https://shorturl.at/5xtoo #Aspire #Instagram #Marketing

Aspire and Meta Partner to Launch AI-Powered Instagram Creator Discovery "The result is a first-of-its-kind tool that makes finding the right creators not only easier, but also more intelligent and performance-driven." said Anand K., CEO and Founder at Aspire. Read More: https://lnkd.in/d2JxWpHU #Aspireio #ConversationalAI #creatormarketplaceAPI #eCommerce #InstagramCreatorDiscovery #marketingperformance #martech360 #Meta

Aspire Deepens Partnership with Meta to Launch AI Instagram Discovery Anand K. Magda Houalla Read More:- https://lnkd.in/d-4CPGfY #Aspire #Meta #Instagram #marketplace #Discovery #news #latestnews #martechcubenews #mtc #marketingtechnology #martechcube #AiInstagram

Men now account for over a third of Pinterest’s 570M users, and they’re actively researching products, saving inspiration, and shopping. 📈 So how can brands tap into this boom? In our latest blog, we break down the search trends male users are searching for on Pinterest, and actionable strategies to reach them through influencer marketing. Check it out: https://lnkd.in/gdSMgcPD

The #1 mistake brands make with influencer marketing is letting their best-performing content sit idle after their campaign ends. ❌ Todd Mendlinger’s advice: get them into paid, test fast, and watch performance scale. 🚀 Learn more in our full webinar (available on demand now): https://lnkd.in/gRcZHdJ4

Our highly anticipated BFCM webinar is finally here! 🎁 🗓️  On Thursday, October 16th, your favorite marketing strategist Magda Houalla will walk you through everything you need to know before the busiest shopping season of the year. What we’ll cover: ✅ How to structure your affiliate program to drive urgency and sales ✅ Using creator content to supercharge holiday ROAS ✅ Real-world brand examples + campaign ideas And so much more! RSVP now to save your seat: https://lnkd.in/gVBHHZNX

Does creator content *actually* outperform brand-produced ads? 👀 Veradek Inc. recently partnered with our paid ads team to put it to the test. First, they activated 100+ creators to produce engaging UGC. Then, leveraging Aspire’s CreatorAds Suite, top-performing content was repurposed into Meta Partnership Ads, running directly from creator handles to maximize authenticity. In just 2 months, the campaign delivered:  ✅ -23% CPA ✅ +41.5% CTR ✅ +9.3% conversions ✅ $400K in sales See the full strategy breakdown here: https://lnkd.in/gqDTraD3

Last week, our in-house experts, Todd Mendlinger (Paid Media Lead), Katherine McDermott (Product Marketing Lead), and Magda Houalla (Head of Strategy), shared how brands can transform influencer content into a paid media powerhouse. From campaign structure to creative optimization, the team dove into practical steps every marketer needs to run influencer-led ads that actually convert. 📈 If you missed it, check out the key takeaways here: https://lnkd.in/g3ZJW92S