Our incredible CEO Francesca Raminella sat down with CEW to chat about our eternal muse, Halsey, how the beauty industry is growing and changing, and what we do so well — and so differently — here at about-face. ⋆˚꩜。We’re so honored to be featured! Check the interview out here.
about-face beauty
Personal Care Product Manufacturing
Multi-dimensional makeup for everyone, everywhere created by Ashley Frangipane a.k.a. Halsey.
About us
Make-u(p) without rules. Made for the many versions of you, about-face is multidimensional makeup for everyone, everywhere created by Halsey and built on the truth that no one is just one thing and humans are weird, complex and imperfectly beautiful beings. Everyone has their own messy, mad, and personal method to becoming their greatest version of themselves, so we make products that are hardworking over hype, designed to celebrate the journey to become every version of us - the ones we end up being, and all of the experimental versions along the way.
- Website
-
http://www.aboutface.com
External link for about-face beauty
- Industry
- Personal Care Product Manufacturing
- Company size
- 11-50 employees
- Headquarters
- Los Angeles
- Type
- Privately Held
- Founded
- 2021
Locations
-
Primary
Get directions
Los Angeles, US
Employees at about-face beauty
Updates
-
It’s official! We’re excited to announce that about-face is now available in the UK at leading Space NK stores and on spacenk.com. “Loyal UK fans have been calling for greater access to our products and launching with Space NK gives about-face a nationwide presence at the beauty destination for Color,” said brand CEO Francesca Raminella. “about-face offers experimental make-up artistry to all and Space NK’s reputation for selective curation of unique, founder-led brands makes this partnership the perfect match for us." Read more about our expansion here: https://lnkd.in/gsdg_BMu
-
We are excited to announce our new Global VP of Marketing, Dolapo R. Dolapo has over a decade of experience in building and growing makeup brands as she very successfully led marketing teams at both Tom Ford Beauty (Estée Lauder) and Maybelline (L’Oreal). In her most recent position as Brand Vice President at Beauty By Imagination, she expanded haircare brands such as Ouidad, Bionic and Curls. With Dolapo on board, we are looking forward to strengthening our marketing strategies and activations and continuing about-face’s trajectory of success. Welcome, Dolapo!
-
-
We had the best time hosting the Ulta Beauty team at Halsey's For My Last Trick tour in Chicago! 💜 From enjoying our exclusive about-face VIP lounge to watching the outstanding performance, it was such a blast to share this experience together. Huge thanks to Ulta for being incredible partners—we loved celebrating with you!
-
-
We're #hiring a new Staff Accountant in United States. Apply today or share this post with your network.
-
We are excited to announce our new Supply Chain Director, Lori Long! With over 25 years of experience, Lori has been responsible for operational aspects of thousands of product launches. At her last company, Beauty By Imagination, and since 2017 she’s been leading product development + quality assurance. Her robust skill set includes project + vendor management, timelines, purchasing + sourcing, all areas we are happy she will bring to about-face to help us continue to accelerate growth.
-