Amerge

5 Strategies to Maximize Your Q4 Amazon ROI With Prime Big Deals Days and other key shopping events just around the corner, a winning Amazon strategy is essential. To help make this year's peak shopping events a success for your brand, we've compiled five key recommendations from our Managing Director for Amerge Germany, Max Rottenaicher. Inside, you'll find tips on finding high-ROAS opportunities in international markets, understanding how your customers really convert, and mastering your budget when ad costs spike. Swipe through our guide to ensure your Q4 strategy is ready. For a deeper dive into the data and tactics, read the full article in the comments. #Q4 #amazonsads #ecommercestrategy

What's the single biggest differentiator for brands on Amazon today? It's not just one thing—it's the synthesis of human expertise and purpose-built technology. In the latest interview on Ecommerce Germany News, our Managing Director for Amerge Germany, Max Rottenaicher, unlocks the Amerge approach.🚀 He explains how we built our blueprint for success on: 🔹Expertise: A team with over 200 years of combined experience as former Amazonians. 🔹Technology: Proprietary tools like Amerge View and AMC Pro, built in-house for more agile and effective than off-the-shelf solutions. 🔹Strategy: An "audience-first approach" and a focus on incrementality that leads to superior performance (91.2% of our DSP campaigns beat Amazon's category benchmarks). Read the full interview here: https://lnkd.in/euvVjRYa #amazon #ecommerce #amazonads

Sprechen Sie Deutsch? Amerge is looking for a German-speaking Sponsored Ads Account Manager to join our growing global team!🚀 This is a fantastic opportunity for either a junior (Associate) or mid-senior (Manager) PPC professional to dive into the dynamic world of Amazon Ads. You'll work with our top clients from Germany and the EU, managing their Sponsored Ads accounts, creating and executing PPC strategies, optimizing campaigns, and reporting results. We're looking for someone with: 🔹C1 level in both German and English 🔹1-3 years of PPC campaign management experience (Google/Meta is also great) 🔹Confidence in a client-facing role and strong presentation skills (Excel/PowerPoint) 🔹A passion for e-commerce and digital advertising Ready to take the next step in your career? Apply now: https://lnkd.in/eXsxjy49 #sponsoredads #amazonads #hiring

🍻 Another unforgettable Oktoberfest summit is in the books! We gathered with our amazing clients in Munich, shared insights, and celebrated Bavarian-style. A special thank you to our brilliant speakers Corinna Hohenleitner, Stefan Christoph, Marco Dohmen, Max Rottenaicher, Will Fisher, John Doyle, Laura Abadías, Dominika Langerová, Caterina Faba, and Maximilián Janík for inspiring us all. Prost to knowledge, connections, and new opportunities! 🎉

Amerge Oktoberfest Summit is starting in 15 minutes. 🥰Join us at our Munich office

Einstein's E=mc² revolutionized physics. We have a formula that’s changing the Amazon ecosystem: 💡Amerge = AMC² Our formula proves that data is just noise... until a genius finds the story. We decode powerful narratives from the Amazon Marketing Cloud to build breakthrough strategies for the world's leading brands. We are looking for a data genius who gets it, a fully remote Amazon Marketing Cloud (AMC) Analyst to join our innovative team. Are you the variable we're missing? You are if you're: ✅Fluent in the depths of Amazon Marketing Cloud. ✅A true master of SQL and complex queries. ✅A natural at turning raw data into compelling, actionable narratives. Ready to solve the equation and write the story of what's next? Apply now: https://lnkd.in/ewqQCSDc #amazonmarketingcloud #dataanalyst #SQL

Great partnerships drive powerful results🚀 This recognition highlights our commitment to driving growth and innovation for our clients, and we are thrilled to be finalists in two categories: 🏆Performance Optimization Award 🏆Global Expansion Award This achievement would not be possible without the incredible collaboration and trust from our clients. Thank you, Amazon Ads, for this recognition. And to our team—your expertise, passion, and unwavering dedication are the driving force behind everything we do. Winners will be announced on November 10. Congratulations and best of luck to all the finalists! Amazon Ads Partners #amazonads #amazonadspartnerawards #amazon

September at Amerge: From Recognition to Action Q3 has already brought an important milestone for Amerge: recognition as a semifinalist in three Amazon Ads Partner Award categories. This milestone reflects the strong partnerships we share with our clients and the dedication of our team to innovation and performance. Looking ahead, our focus is on making Q4 a period of growth and opportunity. In this edition, we highlight: 🔹The award-nominated SONAX GmbH Brand Storytelling case study 🔹Upcoming events: the Amerge Oktoberfest Summit and #unBoxed 2025 🔹An introduction to our new team members, strengthening our Sponsored Ads & DSP expertise 🔹Our Fashion Swap & Give Back initiative, reinforcing our values beyond business. Q3 has been incredible — but we’re just getting started. Here’s to making Q4 your most successful yet. Have a great read! #amazonads #amazondecoded #amazon

‘Machines of Loving Grace’ Both the title of a poem about a technological utopia and the title of an essay on benefits of AI by the CEO of Anthropic Dario Amodei. AI will either usher in a period of abundance driven by unprecedented scientific progress, or an economic catastrophe where millions are out of work as intelligent machines can do their work faster, more efficiently and at a higher quality than they ever could. The future has never been so bright or so potentially terrifying. So how do you approach such existential questions as an Amazon Partner Agency developing your AI Stack? We do as we always do and hold to our core value: ‘Be Human.’ Ensuring that as advanced as our Amazon Ads AI tech becomes, we keep the human at the heart of everything we do. Over the coming weeks we will be sharing several posts as Amerge develops and scales our AI Tech Stack. Our aim is to have the most advanced managed service AI Tech Stack in the world to build the AI blueprint for success with Amazon (and beyond). Covering: 🔹 How we are developing bespoke generative AI ‘brains’ for our clients. 🔹 Building in-house vs off -the -shelf. 🔹 Integrating 5 years of semantic Amazon data modelling into LLMs. 🔹 Deploying Agentic AI with Amerge Engine into our campaign management workflows. 🔹 As well as what ‘state of the art’ really means for Amazon AI. 🔹 All linked by how we keep the human ‘in the loop’ and stay true to our value of ‘be human,’ For those interested, see attached the original poem by Richard Brautigan in 1967 - talking around technology, nature and human society. Also a link to Dario Amodei's post: https://lnkd.in/eNPu2Ez9

The ultimate streaming ad-vantage🚀 A significant development for advertisers on Amazon: a new partnership has been announced between Amazon Ads and Netflix. This collaboration will provide direct programmatic access to Netflix's ad-supported inventory through the Amazon DSP. For our clients, this represents a powerful new opportunity to unify their advertising efforts. The integration combines Netflix's premium, brand-safe streaming environment with the sophisticated audience insights and measurement capabilities of the Amazon DSP. Key implications for your strategy: 🔹Expanded Premium Reach: Access a highly engaged audience within Netflix's world-class library of content. 🔹Data-Driven Targeting: Leverage Amazon's first-party signals to connect with relevant viewers on another major streaming platform. 🔹Streamlined Management: This move continues the trend toward simplifying the connected TV (CTV) buying process, allowing for more holistic campaign management. The integration is scheduled for Q4 2025. Our team is already analyzing the potential of this offering and will be developing strategies to help our clients effectively leverage this new channel as the launch approaches. We will continue to share updates as more details become available. Read more here: https://lnkd.in/deyabS92 #AmazonDSP #Netflix #CTV