Mindbody was founded more than 20 years ago in San Luis Obispo, CA, with a mission to use technology to transform wellness experiences around the world. Since then, it has built a platform that delivers industry-leading tools for wellness businesses for scheduling, marketing, analytics and client engagement.

As one of the most established technology platforms for the fitness, wellness and beauty industry, Mindbody provides integrated software for businesses in 40 countries. Mindbody's payment infrastructure has evolved as the company has grown. New capabilities have included processing multi-currency transactions across borders and offering subscription-based services after the 2021 acquisition of ClassPass, a monthly online fitness, wellness and beauty subscription service.

Originally, Mindbody and ClassPass relied on Stripe as one of several payments providers. However, Mindbody saw an opportunity to deepen its relationship with Stripe significantly in the wake of the COVID-19 pandemic as its digital transactions surged. In 2020, Mindbody began consolidating its payments systems onto Stripe and developing Mindbody Payments, a fully integrated and embedded payments solution now at the core of Mindbody's platform.

With Mindbody Payments, Mindbody created a foundation to deliver new payments capabilities and revenue opportunities to its users faster and more efficiently.

Building Mindbody Payments with Stripe

As Mindbody began envisioning its own payment service, it knew it would need a system that could manage complex payment flows for a diverse network of clients. The platform would also need the ability to accept online, in-person and recurring payments to serve the multiple revenue streams of clients, including monthly memberships, drop-in classes, in-app purchases and retail items at the front counter.

Mindbody chose to build Mindbody Payments on