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Notes from Google Play

Your innovation fuels our commitment to make Play more rewarding. See how we evolved the store, added powerful new tools to save you time, and worked with you to build a safer ecosystem in 2025.

Guidance for every goal

Find the right tools and resources to accomplish your goals with Google Play.

Growing your audience

Growing your audience

We offer a suite of reporting and optimization tools—including market insights exclusive to Google Play—all designed to maximize your reach.

Monetize with Play Commerce

Monetize with Play Commerce

Google Play Commerce is a platform to help you reach your monetization goals. Explore tools, features, and programs deeply integrated into Google Play — all built on top of our trusted and secure platform.

Improving app quality

Improving app quality

Building a high-quality app or game can drive its success on Google Play. Increase your app’s reach by implementing these key improvements.

Privacy and security

Privacy and security

Our developer policy guidelines give you the resources you need to keep your app safe and reliable for all users around the globe.

We offer a suite of reporting and optimization tools—including market insights exclusive to Google Play—all designed to maximize your reach.

growing-your-audience

Insight

Grow in new markets with Go Global

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Track acquisition

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Optimize your store listing

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Analyze metrics exclusive to Google Play

Case study

Riafy uses Android App Bundles to reduce app size and grow installs

Google Play Commerce is our platform to help you reach your monetization goals. Explore the tools and resources to monetize your app and boost your revenue.

monetize-with-play-commerce

Program

Grow with Google Play pass

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Sell products in-app

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Set up subscriptions

Case study

Beelinguapp finds success with subscriptions

Help center

Tax and compliance support

Building a high-quality app or game can drive its success on Google Play. Increase your app’s reach by implementing these key improvements.

improving-app-quality

Medium

Scale the happiness of your users

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