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Software used to create a unified customer database accessible to other systems. - Integrate data from multiple sources into individual customer profiles - Execute marketing campaigns and improve targeting - Predict the optimal next step for a particular customer and offer customized support
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Discover what AI was always meant to be. Improve customer relationships with Salesforce, the #1 AI CRM where humans with agents drive customer success together. Our integrated platform pairs your unified customer data with trusted agents that can assist, take action autonomously, and hand off seamlessly to your employees in sales, service, marketing, commerce, and more.
Data Cloud unlocks the full value of your data across the enterprise. Natively built on the Salesforce Platform, Data Cloud powers your Customer 360 apps, Agentforce, and amplifies your existing data lake or warehouse investments to activate real-time insights and intelligent action.
The Twilio Segment CDP brings a modern customer data foundation to the messaging, email, customer service, voice and video interactions you power through Twilio. CustomerAI has the potential to revolutionize customer engagement. But AI is only as good as the data you give it. The Segment CDP gives you AI-ready data for the most insightful, precise, intelligent results.
Segment is a customer data platform (CDP) that helps you collect, clean, and control your customer data.
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Hightouch is a Composable Customer Data Platform that empowers marketing and data teams to collect behavioral events, resolve Customer 360 profiles, build audiences, sync data to 200+ destinations, and analyze the results of marketing campaigns— all from the cloud data warehouse. Hightouch enables anyone to personalize customer experiences, optimize performance marketing, and move faster by leveraging data across their organization. Book a demo to see how it can work for your team: https://hightouch.com/demo
Drive measurable growth by planning, orchestrating, measuring, and optimizing hundreds of personalized CRM Marketing campaigns with relationship marketing tools. OptiGenie AI Unlock new realms of personalization with OptiGenie – where AI meets customer-led marketing. From discovering marketing insights with Generative AI, to creating personalized messages with AI product recommendations, to orchestrating AI-led journeys with Self-Optimizing Campaigns, OptiGenie elevates every aspect of marketing. Real-Time CDP Optimove ingests and processes all customer data into a single view to make it easily accessible to non-technical users while also providing smart insights to help better understand your customers. Multichannel Decisioning Optimove empowers marketers to orchestrate highly effective, multi-channel customer communications, at scale. Create customer-led journeys by combining your own messaging prioritization and customer exclusion framework with Optimove’s realtime decisioning.
Capillary Insights+ is an advanced decision-making tool designed for today’s business environment to deliver insights. It is an AI & ML powered Business Intelligence tool that lets you structure your practices of collecting data, analyzing, and turning raw data into actionable insights.
The Decision Inc. Customer Intelligence Platform for CPG is an end to end platform that Connects the Data Value Chain and uses best practice insight metrics, prebuilt analytics and performance management capabilities to immediately transform Decision Execution.