🚨 Exciting News at WizCommerce! 🚨 We're thrilled to welcome Christian Fernandes as our new Sales Director! With 7 years of SaaS B2B sales experience, Christian brings a wealth of knowledge and leadership to our growing team. Originally from Indiana, but now a proud LA resident, he’s a true sports enthusiast – rooting for the LA Lakers and the Indianapolis Colts! We’re looking forward to seeing his expertise help us drive even more success for our customers. 🏆🚀 Divyaanshu Makkar | John Carmichael | Tyler Jones
WizCommerce
Technology, Information and Internet
Washington, DC 42,874 followers
Enabling Smart B2B Commerce
About us
WizCommerce is an all-in-one AI-powered platform that empowers B2B wholesalers, distributors, and manufacturers digitize their end-to-end sales; right from recording new leads to taking orders, processing payments, inventory, invoices, and more! Sales reps can take orders at tradeshows, online, or on the field; find hidden upsell opportunities to increase their avg cart value. Managers / owners can make data-backed smarter decisions with advanced reporting and analytics. WizCommerce seamlessly integrates with websites, ERPs, CRMs, and accounting systems, helping users manage their entire data on a single platform.
- Website
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https://www.wizcommerce.com/
External link for WizCommerce
- Industry
- Technology, Information and Internet
- Company size
- 51-200 employees
- Headquarters
- Washington, DC
- Type
- Privately Held
- Founded
- 2020
Locations
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Primary
AdvantEdge Workspaces Downtown 2101 L Street NW
Suite 300
Washington, DC 20037, US
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Bengaluru
Attic Space - Chanakya, Koramangala 8th Block, Bengaluru
Bengaluru, IN
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Gurugram, IN
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Abu Dhabi, AE
Employees at WizCommerce
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Dhruvil Sanghvi
Chief Executive Officer | Guinness World Record Holder | Forbes 30 Under 30 | Entrepreneur 35 Under 35 | Hurun India Under 35 | Early Stage Angel…
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Ross Amyot
Director of Sales - Canada
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Suyash Garg
Building WizCommerce | Ex-Emirates | Front-End Fanatic | Full Stack JavaScript Developer | MERN | MEAN | Angular | React | Node | Typescript
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John Carmichael
Technology for wholesale doesn't have to suck
Updates
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Trade shows move fast. ⏩ Are your reps ready to capture every order? Join us for Trade Show Order Mastery: Pre-Market Rep Training 📅 October 7, 2025 | 🕚 11:00 AM CT Hosted by Sunny Verma, Customer Success Manager at WizCommerce 👉 30 mins of tips & features to boost sales 👉 30 mins of live Q&A Sharpen your tools. Maximize your show performance. Register here: https://lnkd.in/gsDHkYiK #WizCommerce #Wholesale #Wholesaler #TradeShowSales #SalesTraining #TradeShows
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WizCommerce CEO, Divyaanshu Makkar, recently joined Justin King on the B2B eCommerce Association podcast. In this clip, Div shares his insights on the pivotal role of AI in wholesale distribution, from enhancing the sales rep experience to revolutionizing back-office operations. He explains why valuable customer data is often left underutilized and how AI is bridging the gap to make that data actionable for better decision-making. Curious about his take on the future of wholesale distribution? Watch the full clip! #WizCommerce #B2BCommerce #B2BEcommerce #B2BEA #AI #WholesaleDistribution #SalesReps
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🚀 Exciting news! Briarwood Lane is now live on WizCommerce! ✨ With WizCommerce, Briarwood Lane is streamlining the ordering process in the showroom, giving outside sales reps greater visibility into products, and making every sales call easier and more productive. 📈 They can now export orders to Excel with product images, a previous pain point, and access real-time insights into which products are selling best and which customers are ordering the most. 🎉 We’re thrilled to partner with Briarwood Lane on their journey to a smarter, faster, and more connected wholesale business. John Carmichael, Maureen Brennan, Janette McGinness, William Mejia, Bob O'Mara #WizCommerce #B2BCommerce #Wholesale #Wholesalers #CustomerSuccess #WholesaleInnovation
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🎥 On the ground at the Las Vegas Souvenir & Resort Gift Show! 🚀 The WizCommerce team met with wholesale distributors, showcasing how our AI-first sales solution is helping major players in the industry modernize sales, delight customers, and grow with confidence. 🙌 Moments like these remind us why trade shows are invaluable: connecting face-to-face, listening to real challenges, and showing how technology can make a measurable impact. Hridey Makkar, Tyler Jones #WizCommerce #B2BCommerce #B2BEcommerce #WholesaleInnovation #AIinWholesale
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WizCommerce CEO, Divyaanshu Makkar, recently joined Justin King on the B2B eCommerce Association podcast. In this clip, he reveals how the wholesale industry is still stuck in the past: Manual processes, faxes, phone calls, and why tech-driven disruption isn't as simple as it seems. Curious to hear more about his take on this industry challenge? Watch the full clip! #WizCommerce #B2BCommerce #B2BEcommerce #B2BEA
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🎉 Huge thanks to our friends at Fireside Lodge Furniture Company for the love and support! Hearing our customers cheer us on as we grow means everything to us. Kelly Woodman, Brandon Andersen, Jaclyn Deal, Sara Pridgen, Divyaanshu Makkar #WizCommerce #B2BCommerce #CustomerLove #SeriesA
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🌟 At WizCommerce, we’re proud to see early adopters like The Howard Elliott Collection lead the way in bringing AI to wholesale. Their openness to experiment and move fast has already delivered tangible results - from bigger web orders to smarter buying journeys. ✅ Web order size up 10–15% ✅ Monthly logins surged from ~50 → 600 ✅ Over 30% of revenue now flows through their new AI-driven site ✅ Smarter buying with features like image search & “view similar” 🌟 A big thank you to Distribution Strategy Group for shining a light on this story and covering such an important topic. Industry voices like DSG play a huge role in helping distributors see what’s possible with AI. And an even bigger thank you to the The Howard Elliott Collection team for being pioneers - showing what’s possible when wholesale embraces AI. We hope this inspires more wholesalers and distributors to take the leap. AI in wholesale isn’t a “future trend.” It’s here, it’s practical, and it’s creating wins today. Full story here 👉 https://lnkd.in/gktdkYkW Don Davis | Brian Berk | Colleen Daly | Bree Cassidy | Divyaanshu Makkar | John Carmichael #AI #B2BCommerce #WholesaleDistribution #Innovation
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A few weeks ago, we shared that WizCommerce raised $8M in Series A funding. But funding isn’t the story - our customers are. Their trust is what’s driving wholesale into the 21st century with us. In this video, our co-founder Vikas shares how we’re doubling down on customer success and giving wholesale its very own AI-powered future. From Kai, the industry’s first AI sales assistant, to WizStudio, our content engine that turns simple product shots into stunning lifestyle images and videos — this is just the beginning. Wholesale deserves better. We’re here to build it. 🎥 Watch Vikas tell the story. Divyaanshu Makkar, John Carmichael, Tyler Jones, Ashish Agrawal, Rishen Kapoor ツ, Avnish Bajaj, Sajith Pai, Sudipto Sannigrahi, Ashwin Kannan Pandian, Siddhartha Ahluwalia, Z47, Blume Ventures, Neon Fund, Alpha Wave Global #WizCommerce #B2BCommerce #Wholesale #Wholesaler #SeriesA #AI #B2B
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✨ How do you make designers feel confident buying online when they need to touch and feel every detail? That’s the challenge The Howard Elliott Collection faced, and in a recent podcast, Bree Cassidy shared how WizCommerce helps bridge that gap. 👉 With zoomable swatch images, close-ups of mirror moldings, and multiple product views, their buyers now feel like they’re right in the showroom. 👉 AI-powered search and “View Similar” features mean if a client brings in a photo of a mirror they like, reps can instantly pull up similar options in the catalog - even if the original is out of stock. 👉 Clean navigation, powerful filters (color, style, size, etc), and wishlist/catalog tools have made it easier for both reps and designers to shop by project or order directly online. 👉 Cherry on top: AI lifestyle image generator that creates lifestyle images, silo shots, line drawings, and multi-product imagery in just a few clicks—at a fraction of the cost of traditional photoshoots. Perfect for both catalogs and ecommerce websites. The result? Customers love the experience, order volumes are up, and the website has become more than just a digital catalog - it’s now a true sales engine. Check out this amazing podcast episode of AI for Interior Designers by Jenna Gaidusek featuring Bree from The Howard Elliot Collection. https://lnkd.in/dUus9QSz Divyaanshu Makkar | John Carmichael | Sunny Verma
Ep 57: Tech-Forward Trade Partnerships with Howard Elliott
https://www.youtube.com/