Hallmark - Healthcare Workforce Technology

How flexible is your workforce strategy? If you’re a health system and your answer isn’t “very,” you’re probably spending too much on staffing—and chances are that you could be making your employees much happier (and more likely to stay). The team at Henry Ford Health has it figured out. They use Hallmark tech so their float staff of 600 nurses, physical and occupational therapists, medical assistants, LPNs, porters, and ER and surgery technicians can choose their own schedules. (The tech even tracks credentials.) The results? $40 million in cost avoidance in five years and employee pulse surveys with the highest scores for belonging, meaningful work, and opportunities to grow. Find out more https://hubs.la/Q03Jp46K0 Is your team asking for more flexibility? What have you done to meet the need?

This month, our team in Hyderabad was delighted to help distribute supplies and spend time with the children at the Home for the Disabled, Devnar Foundation for the Blind, and Ashray Akruti (a school for children with hearing impairment). Huge thanks to these organizations for the work they do, and for welcoming Hallmark to be a part of it. Here’s to sharing joy, building connections, and making a lasting impact together. Kunal Yadav, Phani Kumar Kanchi, Shiva Prasad Kopparthi, Srinivas Sunchu, Balasubramanyam S, Vamsee Krishna Ayaluri, Rajesh Suramalla, Sandeep Kumar Lokaiahgari, Pradeep Musunuru, Upender Dasari, Prabhakara Changala, Muthu Sundar A, VJ Pavan, Raja mahendra Dornadula, Balayya Malladi, Nagarjuna Seelam, Bharadwaj Gampa, Baburao Katuri, Yogender Babu Kaveti Jayram, Kusuma Venkata Kalyan Ganta, Deepthi Chitukula, Nagasudharani, Naresh Babu Maddala

Can you relate? Franciscan Missionaries of Our Lady Health System struggled to staff enough clinical care workers—there are only 10 nurses for every 1,000 people in Louisiana—and costs were rising. On top of that, each department was using different systems to manage contract labor hiring, so everything was expensive, inefficient, and way too complicated. If that feels like you right now, check out how Hallmark helped Franciscan harness workforce intelligence to manage their internal pool, contract labor, and staffing agencies through one dashboard—and how that turned into a 38% reduction in contract labor costs, higher nurse retention rates, and a happier team. https://hubs.la/Q03HMLLC0 On-image quote: “We believed that if we did the right thing for our workforce, many of the other issues, including financials, would correct themselves." -Annalee Starks, BSN, RN, Staffing Director for Franciscan Missionaries of Our Lady Health System

We’re grateful for the incredible turnout at the 2025 Strategic Partner Summit at AT&T Stadium in Dallas. One highlight was our fireside chat with Paula Phillips, SVP Operations Infrastructure at Ascension: Navigating Workforce Challenges: Insights to Ascension's Approach to Labor. The conversation covered critical topics including finding the right labor mix, managing the total cost of labor, the rising challenges with managing locums, and leveraging AI to drive smarter decisions. It underscored the very real pressures health systems face today and how forward-thinking leaders are reimagining labor strategies to strengthen their workforce and deliver sustainable care. A special thank-you to Paula for sharing her insights and to all of our partners who joined us in shaping the future of healthcare workforce innovation. Joe McDowell, Linwood White, MSN, RN, Matt Dane, DNP, MBA, RN, Jim Teas, Jenna Manesiotis (Barrett), Charlotte (Mangold) Blassingham, Bharat Sundaram, Drew Dudley - Day One Leadership

✨ Hallmark is proud to bring together leaders from across 57 healthcare organizations at this year’s Strategic Partner Summit. Hallmark CEO, Bharat Sundaram shared the inspiration behind his decision to join Hallmark and his vision for our future — to be the best and most health system–aligned workforce partner in the industry by delivering transformative Healthcare Workforce Intelligence and Enablement. This vision is about more than technology — it’s about empowering health systems, clinicians, and caregivers with the insights and tools they need to deliver care more sustainably, effectively, and compassionately. We’re excited to continue building strong partnerships as we work toward a future where health systems are better aligned, clinicians are better supported, and patients ultimately benefit. Michelle Sanchez-Bickley, MS, SPHR, SHRM-SCP, Bonnie Jensen, DNP, RN. Jon S., Shawnna Yost, MBA

WEBINAR: Healthcare staffing is at a breaking point. On Thursday, October 9, join Matt Dane, DNP, MBA, RN, SVP at Hallmark, Jerikah Gilliland, CNO at Arnot Health and The Health Management Academy for The Workforce Wake-Up Call: Why Cost, Burnout, and Flexibility Are Forcing a New Nursing Labor Playbook. You’ll gain practical strategies for navigating today’s healthcare economy, including: • Managing rising labor costs, clinician burnout, and shifting patient demand • Building flexible staffing models that align with your culture and values • Improving care quality and clinician well-being with float pools and new technology 👉 Register here: https://hubs.la/Q03HzThT0

When Central California’s largest health system wanted to tame an expensive, unwieldy staffing situation, they dropped their MSP and built a whole new system that put control into their own hands. Here’s the story of how Community Health System reduced their average nurse bill rate by 21%, boosted their fill rate to 100%, and convinced 25 amazing travel nurses to come on board. https://hubs.la/Q03GVd0G0 What are your biggest healthcare staffing struggles right now? What are you changing to help solve them?

WEBINAR: Feel like you need a crystal ball to figure out healthcare staffing? Join Matt Dane, DNP, MBA, RN, Hallmark SVP, along with Jerikah Gilliland, MSN, RN, TCRN, NEA-BC, Chief Nursing Officer at Arnot Health and The Health Management Academy, on Thursday, October 9 in a webinar entitled, The Workforce Wake-Up Call: Why Cost, Burnout, and Flexibility Are Forcing a New Nursing Labor Playbook. We’ll give you a blueprint for thriving in an uncertain healthcare economy, including: • Addressing rising labor costs, clinician burnout, and shifting patient demand • Leveraging flexible staffing to support your permanent staff and align with your culture and values • Enhancing care quality, reducing safety risks, and supporting clinician well-being with internal float pools and new tech Register now: https://hubs.la/Q03GbKLm0

Are you living in the Wild West of healthcare staffing? That’s how it felt at when they suddenly needed more staff than their MSP could provide—and realized they had little control over pay rates, or even which professionals they were bringing into their hospitals. So, they decided to wrangle their piecemeal staffing system into a centralized, internal team. And Hallmark gave them the tools to do it. Find out how the transformation helped Community Health System achieve: • A 21% reduction in average nurse bill rate • A 41% reduction in time-to-fill rate • A 100% fill rate • And 25 travel nurses who converted to employees Get the whole story here: https://hubs.la/Q03Gx9_P0

At Hallmark, service is a core value that guides how we show up for each other, our clients, and our communities. We believe meaningful impact happens when we encourage and empower our employees to give back, and we are proud to support their efforts in serving others. This month, Hallmark employees in Dallas, Atlanta and Pompano Beach demonstrated that commitment in powerful ways. In Dallas, under the leadership of our CFO Nick Brignola, our volunteers partnered with Vogel Alcove, an organization that provides care and support for children and families experiencing homelessness or poverty. In Atlanta, led by our CHRO Tara Davidson, our team served at The Community Food Center in Marietta, a direct-distribution pantry that relies on volunteers to ensure families receive the essentials they need. And in Pompano Beach our volunteers rolled up their sleeves to help restore the beauty of Southern Florida’s beaches. Hallmark values the opportunity to serve our communities, even in cities where we do not have a physical office space. Next month, we look forward to sharing stories from our colleagues in India as they continue this important tradition of service. Ronnie Kihlstadius, MBA, Amanda O'Leary, Tara Davidson, Bryce Anthony, Maryam Qureshi, Cameron Allen, Dapinder Singh, Bharat Sundaram, Tim Cagney, Nick B., Shanthi Chintanippu, Robert Dodd, Candace Phillips, Larissa Robinson, Stephannie Bordones, Nathan Samuels, Anita Chitragar, Amber Dunn, MBA, Carla Magno