Stop sleeping on your hottest prospects 😴 Start scaling perfect pipegen timing. Here’s how to score, segment, alert, and action on trending signal activity: https://lnkd.in/eSu3fXq3
Common Room
Software Development
Seattle, Washington 23,563 followers
Know who to target, when to engage, and how to convert with the most informed GTM AI.
About us
Common Room helps GTM teams know who to target, when to engage, and how to convert through sophisticated signal capture, person and account identification and enrichment, and AI-powered activation agents.
- Website
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https://commonroom.io/?utm_source=linkedin
External link for Common Room
- Industry
- Software Development
- Company size
- 51-200 employees
- Headquarters
- Seattle, Washington
- Type
- Privately Held
- Founded
- 2020
Locations
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Primary
Seattle, Washington, US
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San Francisco, CA, US
Employees at Common Room
Updates
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Buying signals help go-to-market teams identify intent, pinpoint hot leads, and craft relevant messaging. But seeing how those signals trend over time is even more useful for prioritizing prospects and running precision-level plays. Not just to reach the right person with the right message, but to reach them at the right moment. Ops leaders have told us how painful this is to do manually: aggregating data with enrichment table tools, combining multiple data tables, calculating percentages. It’s not a speedy or scalable recipe. And signals decay faster than manual processes can keep up. It requires a system of record specifically designed to continuously capture and enrich signals—and tie them to unified profiles—over time. Common Room is making it effortless with the launch of signal trends. Not a one-off enrichment of a single moment in time, but an always-on aggregation and analysis of the signals your team cares about and the people behind them. Starting today, Common Room customers can: ✨ Visualize signal velocity: Track any numeric field in Common Room at the contact or account level—from signals to scores—and display it as an easy-to-understand trend visualization for go-to-market teams. ✨ Turn trends into wins: Score and segment leads based on signal spikes and keep customer-facing teams up to date with real-time alerts. ✨ Power precision outbound: Prioritize prospects and run precision-level plays based on always-on signal aggregation and analysis. Here are just a handful of the use cases this unlocks for our customers: 🏃♀️ Momentum-based scoring - Complement signal-based lead and account scores with a visualization highlighting directional trends. - See which scores are climbing, declining, or sitting still at a glance. - Prioritize the prospects who are most engaged right now. ⚡ Automated surge detection - Use signal trend fields as filters for automated alerts. - Update GTM teams on spikes in intent activity instantly. - Ensure high-intent prospects receive outreach immediately. 🤖 Outbound workflow automation - Use signal trend fields as filters for automated segmentation. - Leverage automated workflows to add contacts in specific segments to prebuilt outbound sequences. - Scale just-in-time outbound on autopilot. 🎯 Precision-level ABM - Track signal growth alongside signal volume for target accounts. - See which and how many contacts within an account are showing spikes in signal activity. - Prioritize outbound based on accounts that are likely researching or interested in your solution. 📉 Intervention outreach - Auto-segment contacts whose digital engagement drops over a set time period. - Automatically trigger a “save” sequence or remove contacts from active prospecting. - Save deals that can be saved. Stop chasing deals that can't. See it in action in the demo below 👇 And learn more in our launch post: https://lnkd.in/dhk9CarA
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Austin, you showed up 🙌 Last week’s ATX SDR Leaders Prospecting with AI workshop was all about the modern SDR stack—what actually drives meetings (and what just adds buttons). Shay Keeler repped Common Room and walked through how she runs outbound end-to-end: ✅ signal-driven targeting ✅ clean routing into Salesforce ✅ plays that pair automation with human touch ✅ tight feedback loops so what works scales fast Harry Sims was also on-site, making intros and bringing peak Common Room energy! Big thanks to Anastasia Chihai and the team for an excellent event—well run, high-signal crowd, great convos 👏
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Skip the spray-and-pray. Ship signal-led distribution ⚡️ We’re excited to have Jared Wexler (Sales Strategy & Deal Execution @ Common Room) speaking at the Agentic Distribution Summit next week, on Sept 16–18. Oh, and it's a free, virtual event too! What will be covered: ✅ LLM-indexed visibility and post-SEO discovery ✅ Agent-deployed UGC flywheels and synthetic distribution loops ✅ Crawl-aware content and AEO/GEO ✅ Embedded agents for onboarding, targeting, and outbound ✅ Programmable GTM infrastructure ✅ Agents-per-human and Human-Equivalent Value (HEV) ✅ AgentOps replacing RevOps ✅ ALG (Agent-Led Growth) for activation and expansion ✅ Context-based defensibility via embedded agents ✅ Supervision layers: inboxes, prompt logic, orchestration graphs You’ll also hear from leaders at Box, Grammarly, and Snowflake, plus many more operators pushing what’s possible in AI-native GTM! #AgenticDistribution #GTM #RevOps #Sales #Marketing #AI
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Most product evals happen inside a sales call. Useful, but you don’t see how other operators would pressure test it. What if you could watch them kick the tires first? In a few weeks, three RevOps leaders will do exactly that with Common Room. Real use cases, real questions, real demo reactions, followed by live Q&A. Featuring: Lorena Morales (Global Director of RevOps, JLL) Mallory Lee (VP Revenue Operations, PhoneBurner; Co-founder, The Tech Review) Jacki Leahy 🏧💫 (Fractional RevOps Leader; Founder, Activate the Magic 🏧💫) We’ll dig into: • Turning a star rep’s “secret sauce” into plays the whole team can run • Cutting tool sprawl with one place reps actually work • Turning B2C fans into real B2B opportunities • Using AI research to uncover bespoke triggers Live: Tues, Sept 30 @ 1pm ET (30 mins) https://luma.com/egxwc0zg
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We're kicking off #DF25 with a 100+ person, invite-only GTM mixer for leaders in Sales, Marketing, and RevOps, the folks steering the ship. 🗓️ Oct 14 from 6–8 PM A short walk from the Dreamforce action (location shared upon registration) What to expect ✅ Private buyout: craft cocktails + elevated small plates 🍸 ✅ A curated room to keep the quality top notch 🚀 ✅ High-signal conversations you won't get in an expo hall 💬 ✅ Bonus: our AI "superhero" photobooth 🦸♀️ Who it's for Growth-stage → enterprise GTM leaders. If you're kicking off your Dreamforce week, this is where to start. RSVP to save your spot. Capacity is limited: https://luma.com/mdotwqn3
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Sometimes customers just say it best 🪄 Shoutout to Bianca Romero and the team at SUSE. Let's make some magic.
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Kicked off #INBOUND the right way 🌆🌮 Earlier this week we hosted our GTM Leadership Mixer on the rooftop of B Restaurant & Bar and the vibes delivered: skyline views, open taco bar (homemade chips for the win), and a room full of Sales, Marketing, and RevOps leaders swapping stories of what’s actually working. Big gratitude to our co-host Charles Crnoevich at Bombora and our customer spotlight, Katie Morrissey from Wistia. Short spotlights, then real convos. Exactly the point. What we loved: - New connections made (and old ones leveled up) - High-signal chats about GTM plays that scale - Rooftop laughs, great energy, and yes, free goodies (still thinking about those cookies 🍪) Huge thanks to Florin Tatulea, Heidi Origer-Stephen, Matzen Shirley, and Kevin White for repping Common Room on the ground. Onward to the next one 🚀 Oh, and if you joined us, drop your favorite takeaway or tag someone you met and let’s keep the momentum going!
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Cold email isn’t dying. It’s already dead ☠️ The teams winning outbound are activating real-time signals inside Salesforce so every touch is relevant, well-timed, and scalable. Live on Sept 17 (12–12:45pm ET), two heavy hitters, ⛳ Michael Saruggia and Florin Tatulea will show how to turn Salesforce into a data-activated outbound engine. What you’ll get: - What a data-activated Salesforce actually is—and why it’s taking over outbound - How Common Room → Salesforce signals auto-trigger smarter plays - Practical steps to replace cold blasts with hyper-personalized engagement - Real stories from teams already seeing measurable lift 🚨Register now: https://luma.com/c26xv6qr Come for the strategy, leave with plays you can ship this quarter.
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Hours of time saved per rep. More meetings booked in months than the entire previous year. Record-high Stage 0 opportunity creation. Here’s how the team at incident.io did it using Common Room: - Trade SFDC dashboards for an actionable, all-in-one platform built for how sales reps actually operate. - Build and launch signal-based plays—high-intent web visits, job changes, competitive tech usage, event registrations, and more—in minutes instead of days. - Make ABM truly actionable for reps with transparent, signal-based scores and person-level visibility. - Equip BDRs and AEs with deep context for every account instantly via AI agents that serve up relevant research right where reps work. No hunting for information in the CRM. No missing out on high-fit, high-intent leads. No struggling with black box scores and account-only insights. No manual, prompt-and-pray research to prioritize and tailor outreach. Just one platform where team leaders can orchestrate—and team members can execute. See the full story here: https://lnkd.in/daQCgzmD
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